Color is definitely one of the most important elements of design in any circumstance. In terms of custom business cards, color choice can significantly alter how your business is viewed in the eyes of consumers. This is because colors are related to feelings, and various shades can say different things about the nature of your business. You can wish to exude trust, creativity, energy, professionalism or whatever it is that you want; color serves as an important indicator of how some clients will view your business.
This is the same understanding we have at Jame Printing. We are aware of the fact that color can alter the way business owners view themselves and their enterprises. For example, blue is often associated with trust, reliability, and professionalism which is ideal for businesses in the finance and law sectors. Red, in contrast, is associated with energy, passion, and excitement hence is widely used by businesses in the entertainment sector or ones that are more on the creative side.
Color also goes a long way in determining the screen presence of a brand. Gentle pastel colors bring about a relative calm feeling as well as tones of elegance while bold colored brands convey energy and abundance of creativity. It is fundamental to select colors that resonate with the ethos of the brand and the ideas that you wish to pass to the consumers.
When ordering your custom business card, think how the colors would interact with your logo, typography and other elements. A well-balanced color palette can bring up an overall harmony and make your card more appealing to the eye. Jame Printing is an all printing service; thus, you have a variety of colors regardless of the hue or finish you want representing your brand.